• Two major funds, “Beacon VC - Krungthai Ventures,” join forces to invest in the tourism business
  • Launching a strong campaign offering flight discounts to 150,000 people, along with a grand prize trip to Paris, welcoming the travel season

“Gother” is a travel platform created by the leading startup ‘Search Engine Optimization’ in collaboration with two top venture capital funds, Beacon VC and Krungthai Ventures. It aims to deliver a travel experience that truly understands and caters to the needs of Thai travelers, especially the younger generation who prioritize experiential and lifestyle travel. The platform is launching a strong campaign to welcome the travel season, hoping to boost membership to reach 1,000,000 users.

Mr. Anupong Kriangkrai Lipigul, CEO of Search Engine Optimization Co., Ltd. and founder of Gother, stated, “Gother is a travel platform for Thais, by Thais. With over 10 years of experience in booking accommodations and flights, we have a strong understanding of the travel culture of Thais, particularly the younger generation who focus on experience and lifestyle travel. We facilitate comprehensive travel services that are easy and diverse, leading to a continuous increase in our customer base.”

Gother focuses on developing technology to facilitate travel management, offering various services such as flight and hotel bookings, and tour packages through the website www.gother.com and the Gother application. It features Gother KLUB, a community for exchanging experiences among those with similar lifestyles and travel interests, such as diving enthusiasts, spiritual seekers, and coffee lovers. The platform encourages everyone to explore the world in their own way through “must-try activities” covering amusement parks, water parks, spas, health and beauty, workshops, cultural activities, zoos, aquariums, and day trips.

Additionally, the company has partnered with major investors such as Beacon Venture Capital Co., Ltd. (Beacon VC), a venture capital firm of Kasikorn Bank, and Krungthai Ventures Co., Ltd. (Krungthai Ventures), a venture capital firm of Krung Thai Bank. These two leading financial investment companies in Thailand will enhance Gother's service capabilities and set a new standard for online travel agents (OTAs) developed by Thai startups, allowing them to compete in the global market. This aligns with the ongoing growth trend in the domestic tourism industry and enhances user experience by integrating with applications like K PLUS, Krungthai Next, and Paotang, enabling seamless trip bookings and financial transactions.

“Gother is a travel platform developed by Thais, aimed at supporting Thai tourism through services that stem from a true understanding of the needs and culture of Thais. The company believes it knows the Thai market well, especially the younger generation who tend to focus on experience and lifestyle travel. We deliver services based on activities and have received support from partners like Beacon VC and Krungthai Ventures to enhance Gother's service capabilities to meet the travel and lifestyle needs of our customers even better.”

To welcome the travel season, Gother has organized a special campaign “Give Away Free Flights, Good 2 Times” for those who register as Gother members and use the service from now until October 15, 2024. Participants will receive a discount of 500 baht on accommodations and flights, with 150,000 rewards available, and a chance to win free flights to Paris (2 prizes) and flight discounts of 10,000 baht (18 prizes). The campaign aims to increase membership to 150,000 users. Participants can join the campaign via the Gother website or through the K PLUS, Krungthai NEXT, and Paotang applications. For more details, please visit www.gother.com.